JOSH HONG portfolio

POS Advertisement

Randolph Engineering

New ad campaign for Randolph Engineering which are known for their eyewear line for the military. Rebranding aimed to the general consumer market focusing on the brand’s history and updating their new eyewear which are named after famous planes throughout US history. Project involved Concepting, Brand and Target Market Auditing, Layout, Photo Archival Search, Rights Usage, and Print Checks. Work done in Photoshop, Illustrator, and Hand Drawing/Art Creation.